Research & Development

Our Approach

Research & Development

Our research and development approach focusses on producing niche and innovative concepts. Our approach is centred around producing thought provoking information. Our overall R&D strategy is to produce research results that empower individuals, create a competitive advantage for institutions, and enhance the process of social investment. We use all types of technical research methodologies and ensure the appropriateness thereof. These include:



Application perspective

  • Basic research
  • Applied research

Aims of the research perspective

  • Descriptive
  • Explanatory
  • Analytical

Mode of enquiry

  • Quantitative
  • Qualitative

Aims of the research approach

  • Longitudinal
  • Cross-sectional
  • Conceptual
  • Empirical


Research Methods

Our research is based on different types of data collection and analysis methods.  The research types are used for the following:

  • Market Research
  • Investment Models
  • Social Impact Studies
  • Organisational Restructuring
  • Policy Creation


Valuable insights lead to innovative and smart business decisions.